The Smoking Cuban

Mavericks: Luka Doncic signs endorsement deal with Panini America

Dallas Mavericks Luka Doncic Mandatory Credit: Kevin Jairaj-USA TODAY Sports
Dallas Mavericks Luka Doncic Mandatory Credit: Kevin Jairaj-USA TODAY Sports

The Dallas Mavericks are in a fight to avoid the play-in tournament down the stretch. Luka Doncic continues to produce MVP numbers, but the Mavs sit seventh in the Western Conference. They need to finish in the top six to advance to the playoffs and avoid the play-in. Doncic will have to be the team’s offensive engine down and push them up the standings down the stretch.

Dallas has the fourth easiest remaining schedule in the NBA, according to Tankathon. The Portland Trail Blazers are just a half a game up on the Mavericks but have the seventh toughest slate. It figures to be a wild race over the final 15 games.

Luka has taken his game to another level in his third NBA season. He earned another endorsement deal and the news of his newest partnership broke on April 22. Here is a look at his latest pact.

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Mavericks star Luka Doncic signs endorsement deal with Panini America

Doncic inked an exclusive deal with Panini America. See the company’s tweet below coupled with Luka’s response to it.

Panini America is a trading card company. As fans can see from the video, they will be releasing a plethora of different signed Luka Doncic cards. Panini America has its American headquarters in Texas. It could be a massive opportunity for the company as Doncic merchandise has been some of the highest-selling since Doncic entered the league following the 2018 NBA Draft.

Along with trading cards, the Panini America press release states the deal includes “an exclusive agreement for autographs and memorabilia”. Doncic joins Kevin Durant, Kyrie Irving, and other NBA players who have exclusive deals with Panini America.

Thursday’s deal is the latest of many endorsements for the Dallas Mavericks superstar. Expect plenty more to come for the 22-year-old. Fans are eagerly awaiting Luka Doncic to get his first signature shoe from Jordan Brand. He is a basketball savant that can sell products. Stay tuned to see what is next.

Next. Does it matter if Doncic and Porzingis are close?