Why the Dallas Mavericks Should Pursue Dwight Howard

For those of you who read the title and are just waiting for the opportunity to attack the comments section, please give me a chance to explain myself here.
The Dallas Mavericks are on their way to another offseason in which a lot of very important decisions will need to be made in order to keep this organization afloat. Risks will have to be taken, contracts must be negotiated, and the option to bring back old players or sign new ones will be weighing heavily on the minds of Donnie Nelson, Mark Cuban, Rick Carlisle, and the rest of the staff there.
One of the players that should be given serious consideration is Dwight Howard. Howard is a notorious player in the league and needs little to no introduction. A force in the middle for years, Dwight has really found himself in a tough position bouncing from team to team, still showing crazy potential but not putting up near the numbers that he used to.
So why would the Mavericks want to chase this guy when they know good and well that it is a costly investment for what some could even consider a project?
Next: 1. Potential